Jay Z released his 13th studio album 4:44 Friday June 30th. In less than one week, he is already certified platinum! This situation is similar in style to when Hov released Magna Carta Holy Grail thorugh his Samsung deal. RIAA explains Jay’s quick certification:
“Under the program’s rules, the artist needs to be compensated and there needs to be demonstrated consumer demand in the United States, either for an on-demand stream or a sale. A sale counts toward a certification if purchased directly by the customer or a business can purchase the album or song and offer it to fans who must take affirmative steps to acquire the album or song. Fans participated, took action and downloaded JAY-Z’s album offered by SPRINT.
COngrats to Jay Z on another platinum plaque, keep making history!